We are looking for a creative, hands-on Content & Social Media Executive to conceptualise,

shoot and edit engaging Reels and short-form videos. The role involves trend spotting, social

media campaign execution, UGC creator collaboration and creating impactful content to

drive brand reach and engagement.

Responsibilities

• Conceptualise, shoot, and edit engaging Reels, short-form videos, and social-first

content.

• Execute social media campaigns from ideation to publishing and amplification.
• Collaborate with Content Studio and Social Media teams to develop creative content.
• Identify emerging Instagram trends and adapt them into engaging brand content.
• Develop fresh content ideas with strong hooks, storytelling, and visual appeal.
• Repurpose content across Instagram, YouTube Shorts, and other social platforms.
• Work with UGC creators and influencer communities to scale content creation.
• Track content performance metrics, including reach, engagement, views, and

retention.

• Support product launches through creative campaigns and social media activations.
• Manage content calendars, multiple projects, and deadlines efficiently.
• Analyse content performance and suggest improvements to drive organic reach.
• Explore innovative content formats to strengthen brand awareness and audience

engagement.

Skills Required

• Content Creation & Video Production: Shoot and edit engaging Reels and short-form

videos.

• Social Media Management: Manage Instagram, YouTube Shorts, and content

calendars.

• Creative Ideation & Storytelling: Develop fresh ideas, strong hooks, and engaging

stories.

• Campaign Execution: Plan, execute, and publish social media campaigns.
• Trend Spotting: Identify trends and create relevant brand content.
• Content Performance Analysis: Track reach, views, engagement, and retention.
• Collaboration & Project Management: Coordinate with teams and manage project

timelines.

Qualifications & Experience

• Bachelor’s degree in any relevant discipline.
• 1–3 years of experience in Content Creation, Social Media Management, or Digital

Marketing.

• Experience in creating Reels, short-form videos, and social media campaigns is

preferred.

• Experience in the beauty, skincare, FMCG, or D2C industry is an added advantage.
• A strong portfolio showcasing Reels, videos, and creative content is essential.

Location : Andheri, Mumbai