Brand: Suroskie | Location: Ghaziabad | On-site | Experience: 3–5 Years

Employment Type: Full-Time | Immediate Joiner Preferred

About the Role

Suroskie is looking for a creative Senior Content Writer with strong storytelling, ideation, and scripting skills. The role focuses on developing engaging content, scroll-stopping hooks, and performance-driven creative concepts for Reels, UGC, influencer campaigns, and Meta Ads, along with LinkedIn content for the brand and founders.

Key Responsibilities

• Develop original content ideas and creative concepts for social media and marketing campaigns.
• Write scripts for Reels, UGC, influencer content, brand videos, and Meta Ads.
• Create compelling hooks, storytelling angles, and CTAs.
• Develop multiple script variations and creative angles for performance marketing.
• Research social media trends, competitors, creators, and consumer behaviour.
• Translate product benefits and consumer insights into engaging, conversion-focused content.
• Collaborate with influencer marketing, performance marketing, design, and creative teams.
• Maintain a pipeline of content ideas, hooks, and creative references.
• Develop LinkedIn content pillars, post ideas, and thought-leadership content for the brand and founders.

Requirements

• 3–5 years of experience in content writing, copywriting, creative strategy, or social media content.
• Strong experience in video scripting and short-form content.
• Excellent understanding of hooks, audience retention, and social-first storytelling.
• Ability to independently develop original ideas and creative concepts.
• Strong understanding of Instagram Reels, creator content, and digital trends.
• Knowledge of Meta Ads and performance creatives is an added advantage.
• Excellent command of English and strong Hindi/Hinglish communication skills.
• Ability to write natural, conversational, and relatable content.
• Strong research, observation, and creative thinking skills.

Preferred Candidate

We are looking for someone who can turn a simple brief into multiple creative ideas, compelling hooks, engaging scripts, and performance-focused ad concepts.

Candidates with experience in D2C, beauty, skincare, fashion, lifestyle, or consumer brands will be preferred.

How to Apply

Candidates should share their updated CV and relevant writing samples or portfolio.