Search Engine Optimization SpecialistUS (Remote) ∙ Full-time

Search Engine Optimization Specialist

RemoteUSFull-timePosted 9 days ago

About the role

OuterBox is seeking an SEO Strategist for our Enterprise team.

The SEO Strategist is responsible for creating and executing integrated search engine optimization strategies that increase relevant traffic, improve search engine rankings, and ultimately drive qualified leads (and/or sales) for their Clients. This individual is a part of the Integrated Strategy Team and works closely on integrated strategies with the Paid Search team and Integrated Strategy Lead towards unified goals. This is a client-facing role that partners cross-departmentally beyond their immediate team.

Job Responsibilities

Reasonable accommodations may be made to enable individuals with disabilities to perform these essential functions.

  • Plan, develop, and execute advanced integrated search engine optimization strategies tailored to client needs, ensuring top-tier results that are within the allocated budget and timeframe.
  • Measure and report on SEO performance, including traffic, rankings, quality of conversions, and other trends to our clients through email, phone calls, and in-person meetings.
  • Collaborate with your immediate team and cross-departmentally on integrated marketing strategies that are aligned with your client’s business goals.
  • Demonstrate knowledge & understanding of clients’ business priorities and how it translates into integrated strategies to deliver qualified leads and/or sales for your clients.
  • Conduct in-depth competitor analysis to identify industry trends, best practices, and opportunities for improvement in key business areas.
  • Ability to develop, implement, and monitor budgets to ensure efficient allocation of resources, including effectively managing surplus and overage balances.
  • Meet expectations of timelines, communication, results, and meaningful deliverables to contribute to company and team retention goals.
  • Exemplify strong communication skills, instilling confidence with clients through trust-building interactions and via email towards company & team communication goals to strengthen & maintain client relationships.
  • Grow your business acumen by exploring client industries, staying on top of trends, and using insights to drive more innovative strategies.
  • Accountable to outlined client, team, & company targets for your individual performance & portfolio of accounts and will report on these metrics weekly/monthly as it relates to company goals.
  • Strategically plan and collaborate with your Lead and integrated strategy team, as well as with other teammates across the organization, to manage scopes, workloads, budgets, and client priorities.
  • Stay passionate about staying "in-the-know" on the latest digital marketing trends, including AI-driven search, Google algorithm shifts, and industry updates.
  • Continuously enhance your knowledge independently and also through ongoing BSchool training to build credibility & business acumen with both teammates and clients, and share your insights.
  • Utilize appropriate SEO tools such as Screaming Frog, Ahrefs, Brightedge, Accuranker, or related tools to enhance, develop, and evaluate optimization strategies & effectiveness.
  • Ability to work flexibly in a dynamic and changing environment.
  • Excellent creativity and adaptability. Must be self-motivated and independent, well-organized, able to do hands-on work with minimum supervision, and work well with all staff levels.
  • Own client relationships, strategy, and execution for single-channel customers, if applicable.
  • Other duties, as assigned.

Required Experience

  • 4+ years' experience preferred. Demonstration of exemplary performance may supersede the experience requirement.
  • Solid understanding of leveraging and optimizing search intent throughout the consumer/buyer journey.
  • Experience working and communicating with Enterprise-level Clients.
  • Critical thinking, problem-solving, and troubleshooting skills.
  • Strong communication skills with the ability to communicate to Clients & Teammates in an approachable, credible manner both verbally and in writing, as this is a client-facing role.
  • Organizational skills with the ability to manage and prioritize multiple projects, with a sense of urgency to get things done
  • Exhibit basic understanding of conversion optimization.
  • Demonstrate expertise & understanding in using spreadsheet functions and formulas to analyze, identify trends, and summarize data.
  • Experience with Google Analytics, Google Ads, Google Search Console, Botify, DeepCrawl, Screaming Frog, SEOClarity, Brightedge, and other website analytics and marketing applications
  • Basic HTML, CSS, and content management system (CMS) experience like WordPress, Magento, Shopify, BigCommerce, Modx
  • SEO experience with large, consumer-facing national websites with 1,000+ pages.
  • Experienced in collaborating with Development teams to troubleshoot, test, and resolve technical SEO issues, improving site health and search positions.
  • Consultative, analytical background through agency or freelance contracts.

Fast-paced, dynamic office environment and may be required to work outside of regular office hours to resolve issues or complete projects of the department.

  • Primarily involves sitting at a desk and using a computer for extended periods of time.
  • Light physical activity is also required, such as carrying equipment or setting up for presentations.
  • Requires a high level of mental focus and the ability to work under pressure.
  • Good manual dexterity, hand-eye coordination and the ability to use a computer for extended periods are required.

Utilizes required organization-provided tools, such as project management systems, artificial intelligence (AI) applications, reporting and analytics programs, and other business software, as directed by management in the regular course of business. Use of such tools ensures accuracy, accountability, and continuity across projects, supports collaboration among team members, and allows the organization to maintain visibility into work product and progress.

We are unable to sponsor or take over sponsorship of an employment Visa at this time.

Our company is an equal-opportunity employer committed to providing a work environment free from discrimination and harassment. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, age, disability, sexual orientation, gender identity, or any other legally protected status.

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities and activities may change at any time with or without notice.

OuterBox logo
OuterBox
Actively hiring2 open roles
SectorAdvertising Services
HeadquartersAkron, OH
Employees538
3.4125 reviews53% recommend
View full company profile
Never miss a OuterBox roleNew roles land in your inbox the day they go live.