Farrow & Ball - Retail Marketing Coordinator - Hybrid - New York/Tri-State Area
We are looking for a highly organized and collaborative Retail Marketing Coordinator to join our Marketing team. This role will support the delivery of retail marketing, visual merchandising, and Colour Consultancy programmes across Farrow & Ball’s North American sales channels.This is a permanent, full-time hybrid position based within the Tri-State region (New York, New Jersey, and Connecticut), with an expectation of working from our Downtown Manhattan office three days per week.
As a Retail Marketing Coordinator, you will support the planning and execution of retail, trade marketing, visual merchandising, and Colour Consultancy programmes across Farrow & Ball’s North American sales channels. Acting as a key link between global and regional teams, this role coordinates marketing campaigns, showroom launches, visual merchandising standards, and customer engagement initiatives in line with brand guidelines.
You will support visual merchandising excellence across all sales channels, ensuring brand consistency and the successful implementation of new concepts and in-store initiatives. Through effective project coordination, stakeholder engagement, and performance analysis, you will help deliver exceptional customer experiences while supporting business growth across the region.
Farrow & Ball is a luxury British lifestyle brand that prides itself on creating richly pigmented paint and handcrafted wallpaper, using print methods dating back 300 years and the finest quality ingredients.
The unique Farrow & Ball look transforms modern and traditional homes, large and small, inside and out. Established in Dorset in 1946, we have grown over the last 80 years and now proudly have 60 showrooms worldwide with a global network of stockists. The key to our success is the people behind the paint: from the team handcrafting each tin to showroom staff to support functions, our shared passion ensures customers have a positive, engaging experience at every stage of their journey with us.
What we expect from you as a Retail Marketing Coordinator
Retail Marketing Execution
- Coordinate rollout of campaigns, promotions, and seasonal collection launches across sales channels.
- Serve as the North America point person for new retail door openings, coordinating marketing readiness for new showrooms/studios, from launch materials to opening logistics to ongoing support.
- Manage showroom marketing calendars and support event coordination, including openings, trade days, and training sessions.
- Liaise with channel, creative, digital, and brand teams to ensure consistent brand voice across all touchpoints.
Colour Consultancy Programme Support
- Support lead-generation assets, including segmented email, geo-targeted landing pages, and digital gift card fulfillment.
- Oversee communications with Colour Consultants and monitor programme performance against revenue targets.
- Partner with the digital team to optimize the customer journey from lead to booked consultation.
Visual Merchandising
- Support implementation for visual merchandising standards across sales channels, including campaigns, windows, in-store displays, fixtures, seasonal refreshes, and POS materials.
- Conduct regular VM compliance audits, reporting, identifying opportunities and maintenance requirements to deliver consistent and elevated customer experiences across our channels.
- Collaborate with brand, creative, and procurement teams for signage, print, and display fabrication.
Qualifications
- Bachelor's degree in Marketing, Communications, Design, or a related field.
- 1-3 years of experience in retail marketing, visual merchandising, or a related coordination role.
- Demonstrated interest or experience in interior design, colour, or luxury lifestyle brands is strongly preferred.
- Strong organizational skills with the ability to manage multiple projects and deadlines simultaneously.
- Excellent written and verbal communication skills, with the ability to liaise confidently with trade partners and cross-functional stakeholders.
- Proficiency in Excel and PowerPoint, with familiarity with email and CRM marketing platforms.
- Some travel required, estimated at less than 20%, for showroom visits and trade events.
- When not travelling, you’ll be expected to work from our Downtown Manhattan office three days a week, with additional in-office days encouraged when there are opportunities to collaborate with colleagues in person.
- Comfortable with the hands-on aspects of the role, including supporting showroom visual merchandising, display setup, and the movement and organization of marketing materials.
Skills & Attributes
- Strong attention to detail, with a commitment to maintaining high brand and merchandising standards.
- Excellent project coordination skills, with the ability to manage multiple workstreams simultaneously.
- Strong cross-functional collaboration skills, with the ability to work effectively with creative, digital, trade, and retail teams.
- Strong brand judgment, with an understanding of and commitment to protecting a luxury heritage brand voice.
- Analytical curiosity, with the ability to pull and interpret basic performance data.
What You Can Expect From Us
- Competitive base salary reviewed annually based on individual performance.
- Eligibility for an annual performance-based bonus.
- 15 days PTO increasing with tenure, plus floating holidays.
- 401(k) plan matched by F&B.
- Generous staff discount on F&B products.
- Employee Assistance Program with 24/7 support.
- A competitive benefits package, including sick pay
At Farrow & Ball we are committed to encouraging equality, diversity and inclusion among our people, with an aim to be truly representative of all sections of society and our customers. Applicants will be considered for employment based only on skills/experience and never based off of race, age, disability, religion, sexual orientation, gender identity or family status, including pregnancy.