This role keeps Integrated Marketing's engine running so the rest of the team can spend their time on strategy, not upkeep. Based in India, it picks up the recurring, well-defined execution work, building and maintaining campaign-impact dashboards, analyzing data to signal opportunity and insight, keeping the integrated marketing calendar current, and streamlining the content approval process. This isn't a role that manages people or sets direction, it helps make the team more effective.

Core Responsibilities

• Content Enablement Pipeline (35%) - Manage and optimize the content curation workflow so it stays aligned with merchandising strategy and priorities, addressing existing lead-time bottlenecks in the review/approval process. Surface timely, high-quality content and trend opportunities to support curation and merchandising decisions.
• Dashboards & Cross-Functional Analysis (25%) - Maintain dashboards tracking cross-functional impact of integrated campaigns and content performance; surface insights and next-step recommendations for scaling what’s working. Support KPI reporting and analysis of engagement, conversion, and content trends.
• Integrated Marketing Calendar Ownership (20%) - Own and maintain the integrated marketing calendar; proactively communicate updates to cross-functional partners, incorporating relevant seasonal, cultural, and content opportunities.
• Team Capacity Support (15%) - Take on recurring, well-scoped tasks (data pulls, report formatting, documentation, calendar upkeep) independently, without requiring live oversight, to increase overall team bandwidth for strategic work.
• Content Discoverability Support (5%) - Support efforts to improve content discoverability through keyword, tag, and listing-metadata optimization, using performance and search insights to identify opportunities to improve relevance.
• 2+ years in marketing coordination, marketing analytics, or marketing operations
• Proficiency with dashboarding/reporting tools (e.g., Looker Studio, Sigma, or similar) and analysis
• Experience with project/calendar management tools (Asana or similar)
• Strong spreadsheet skills in Google Sheets or Excel, including data manipulation, reporting, and presentation-ready formatting.
• Strong async, written-first communication skills, this role runs with minimal live oversight given the time zone gap
• Comfortable self-directing recurring workflows without close supervision

Key Attributes for Success

• High autonomy and reliability- this role is designed to run with minimal oversight
• Detail-oriented and process-minded; catches inefficiencies before they need escalation
• Comfortable as a force-multiplier/support role rather than owning strategic direction
• Clear, proactive communicator who keeps async collaborators aligned across time zones
• Experience in e-commerce, marketplaces, digital content, merchandising, creator platforms, or pop-culture is a plus