As part of Turkuvaz Media Group, one of Türkiye’s largest and most innovative conglomerates, distinguished by its continuous investments across diverse industries, we are looking for a Affiliate Marketing Executive to join our rapidly growing marketplace company, idefix.com.

Qualifications

• Minimum 4 years of experience in Affiliate Marketing, Influencer Marketing, or Performance Marketing.
• Experience in the e-commerce or marketplace industry is preferred.
• Strong understanding of performance metrics such as ROI, CPA, CPS, and ROAS.
• Proficient in analytics and measurement tools such as Google Analytics, Adjust, Appsflyer, and similar platforms.
• Strong communication and stakeholder management skills with proven partner management experience.
• Data-driven mindset with strong analytical thinking and problem-solving abilities.
• Results-oriented, highly organized, and experienced in performance management.

Job Description

• Develop and execute the company’s annual and periodic Affiliate Marketing strategies end-to-end, creating partnership models that contribute to platform growth, customer acquisition, and revenue targets.
• Design and manage affiliate campaign structures, coupon and discount strategies, category-based commission models, and performance-driven action plans aligned with marketplace and e-commerce dynamics.
• Expand the affiliate ecosystem by acquiring new partners, including micro and macro influencers, publishers, content creators, coupon platforms, and cashback platforms; build sustainable partner relationships and maintain an active publisher pipeline.
• Manage influencer collaboration processes, including planning, briefing, content publication tracking, performance measurement, and optimization; develop content partnerships aligned with brand and commercial objectives.
• Analyze traffic, conversions, orders, new customer acquisition, ROI/ROAS, CPS, and CPA metrics generated through affiliate and influencer channels on a daily basis, implementing optimizations to improve performance.
• Collaborate closely with commercial teams, category management, campaign teams, and brand teams to ensure the promotion of the right products, campaigns, and brands across affiliate channels.
• Manage operational processes with affiliate networks, influencer/talent agencies, and technology partners; oversee special partnerships, media planning activities, and performance-based agreements.
• Monitor the proper functioning of affiliate tracking, deep links, coupon codes, attribution systems, and third-party measurement tools (e.g., Adjust); coordinate integration processes with IT and product teams when required.
• Prepare daily, weekly, and monthly performance reports, providing management with analytical insights and growth recommendations.