Bloom is the first store of its kind in Egypt that combines a multitude of departments and services ranging from; • Health & Wellness: a comprehensive pharmacy providing the most advanced medicinal and nutritional products & services. • Beauty & Cosmetics: a wide range of luxurious brands of fragrance, make-up and complete body care, with a highly trained and dedicated staff who offer in depth product knowledge & advise. • Mother & Baby Care: a one-stop source, offering a complete checklist of the best essentials, gifts & resources to make the transition to parenthood not only easier, but smarter. Each of these departments has a dedicated floor in our three story flagship store, located in one of the most active districts in the center of Greater Cairo. In addition to the coveted site; the layout & interior have been set to captivate visitors’ imagination with every detail taken into consideration, bringing about an aesthetically superior experience. Bloom provides solutions to all its clientele’s needs through a highly trained & dedicated team. We actively seek to cooperate with companies & suppliers of the same innovative and pioneering caliber. When dealing with our suppliers, we make it a principle to act in a professional manner that is in accordance with international standards. Vision: Expand beyond conventional boundaries as Egypt’s retail market leader in Health & Wellness, Beauty & Cosmetics and Mother & Baby Care. Mission: • Serving the dynamic needs of families in the sectors where we operate. • Delivering outstanding service complemented with an elevated degree of professionalism & consistent work ethic through innovative retail concepts & products. • Transferring the positive energy of our values to everyone we work with, including our surrounding communities, through development & social responsibility. Core Values: • Integrity • Innovation • Leadership • Aspiration • Ownership • Teamwork